Digital Marketing Specialist

Job Description

We are looking for a Digital Marketing Specialist to develop and implement effective marketing strategies across digital channels to increase brand awareness and drive customer engagement.

Responsibilities

• Develop and execute digital marketing campaigns across various channels
• Manage social media presence and create engaging content
• Optimize website SEO and implement SEO strategies
• Analyze campaign performance and provide regular reports
• Stay up-to-date with digital marketing trends and best practices

Requirements

• 2+ years experience in digital marketing
• Experience with SEO/SEM, social media marketing, and email campaigns
• Knowledge of web analytics tools (Google Analytics, etc.)
• Strong copywriting and content creation skills
• Basic understanding of HTML and content management systems

Nice to Have

• Experience with paid advertising platforms (Google Ads, Facebook Ads)
• Graphic design skills
• Knowledge of marketing automation tools
• Experience with A/B testing

Benefits

• Competitive base salary
• Health insurance and wellness programs
• Career growth opportunities
• Collaborative work environment
• Paid vacation and holidays